my.copyblogger.comIntroducing a powerful new resourcecreated by writers,for writers, to put you on the fasttrack to su

ccess:COPYBLOGGER ACADEMY - my.copyblogger Sign In Introducing a powerful new resource created by writers, for writers, to put you on the fast track to success: COPYBLOGGER ACADEMY Do more (and earn more) with your writing. Gain the skills to grow your business year after year. Create more freedom, land better clients, and future-proof your income. Let us show you how in the next 30 days… Hi, Tim Stoddart here. I’m Copyblogger’s CEO. A big part of our mission here is to help you do more and earn more with your writing. Which is why I’m thrilled to introduce you to a powerful new resource we’ve created. One designed from the ground up to help you create the exact lifestyle you want… land the clients or grow the business you want… and have the income you want… and the freedom you want. It’s called Copyblogger Academy , and frankly — it’s the best education you’ll ever get on the exact skills you need to thrive and succeed in today’s fast-paced digital world. I say that because today’s successful writer is a hybrid of a true craftsman and a savvy businessperson. What I call a content entrepreneur . This means that if all you know how to do is write great content, you’re shooting yourself in the foot. My team and I created Copyblogger Academy to make sure that doesn’t happen. It’s a place where we can give you a lot more hands-on guidance than we can through our free blog content. A place where we can help you level up your skills in a fraction of the time it would normally take… … And a place where you’ll constantly learn, grow, and adapt with the help of some of the world’s leading digital marketing and content experts. I’ll tell you more about it in just a second, along with the very special deal I’ve arranged for you to be a part of it all (I think you’ll be pleasantly surprised). But first, let me share with you the three key skills at the core of the Copyblogger Academy curriculum. Key Skill #1 — Strategy The goal of content marketing is ultimately to make sales. And you can’t do that if you focus only on creating great content. Most content marketing efforts make this mistake. What are they missing? Strategy. It’s the reason why most content fails to convert as well as it should. According to the Content Marketing Institute, only 41% of companies already doing content marketing have a documented strategy. Add to that the rush to digital marketing we’ve seen over the past couple of years from brick-and-mortar companies that have been slow to switch, and a lot of people need a lot of help. That’s a big opportunity for you as a writer. An opportunity to get booked solid with only the kinds of clients you want to work with. And that’s why you need to ensure you’ve got the right skills as well (not just writing). Remember, about 60% of companies currently doing content marketing have no documented strategy, so they need way more than words. They need someone who understands marketing and the strategy behind the content — and who can execute on creating that content at a high level. Key Skill #2 — Traffic If there’s one topic that bedevils content creators and digital marketers of all kinds, it’s traffic. And although content and copy power site visits and opt-ins, it takes special expertise to get people to join an audience and eventually convert to a customer or client. This is why it’s so crucial for you to also understand search engine optimization (SEO). Well-placed ads can get you qualified prospects in a matter of days, but SEO is a long-term game that can eventually provide a steady stream of organic traffic. It’s no surprise that search is more competitive than ever, and that’s why creativity plus technical skill is the key to attracting links and ranking well. You also need to know how to read the data you’re collecting — i.e., understand analytics and conversion. Get comfortable with the data side of things, so you can make decisions and adjust your content and your strategy. Again — this, paired with the art of good copywriting, means you can convert cold traffic into leads. A highly valuable combination that pays very well. Key Skill #3 — Audience & Technology When it comes down to it, the audience is king, not content or traffic. But, you still need those two to attract an engaged group of viable prospects. Then, you’ve got to know how to grow, engage, and understand your audience… and implement smart automation that adds value both to the audience and to you (or your client). The tools are not only very affordable but also easier to use than ever before. It takes some time to master them, but your value as a result of knowing how to use them in today’s marketplace will pay you back in spades. This includes knowing how to gather and analyze email data… And knowing how to segment an otherwise unified audience, so you can deliver personalized content experiences that people have come to expect from dealing with companies like Amazon and Netflix. Your Exclusive Invitation to Join Copyblogger Academy Engage Your Audience, Boost Sales and Revenue, and Make More Money with Your Writing As a Copyblogger reader, you’ve got the writing part down. But it’s important to understand what you’re writing in the context of these three key areas — strategy, traffic, and audience/technology. That’s why I want to invite you to become an inaugural member of our brand-new, completely revamped Copyblogger Academy . Copyblogger Academy is a powerful community. A place where you’ll join other successful writers and business owners. Together, you’ll level up your content marketing skills in all three of the core areas, fast. Because we’ll be giving you the most up-to-date content marketing information and resources available — so you can go from where you are now to where you’d like to be with your freelance writing or online business. Maybe you’d like to have a client-rich business where high-paying clients seek you out instead of your having to chase after them… Maybe you’d like to have your business set up to run mostly on autopilot, so you can have more free time and the peace of mind that comes from a stable income you can count on, month after month… Or maybe you’ve got a big vision for a company you’d love to create and make a lasting impact on the world — but you aren’t sure how to get started. Whatever the case may be, I know without a doubt that what you’ll learn in Copyblogger Academy will help you get there. How Far Do You Want to Go? There’s an old proverb that says, If you want to go fast, go alone. If you want to go far, go together.” Copyblogger Academy is about taking you as far as you want to go. That’s because you’ll be part of a tight-knit community of high achievers. One that supports you on your journey to your goals, so you don’t have to try to do it all alone. It’s a community that will hold you accountable for taking action, moving forward, and making progress toward your goals. It’s also a safe place where you can feel comfortable sharing your challenges and frustrations, and celebrating your victories. That’s why once you’re inside Copyblogger Academy ,I’ll help make introductions between you and your fellow content entrepreneurs. It’s a real chance to make new friends who share similar goals and ambitions… And a place to potentially make new and hugely profitable business partnerships and joint ventures. Not only that, but… I’ll also do my best to help you go as far as you want with your writing career or online business. I’ll feature standout work you or other Copyblogger Academy members have done so we can all learn from it (and possibly help you land a client from within the community)… And I’ll even host personalized hot seats” with you or other members. This way, we can all try to help you troubleshoot what’s not working, get you unstuck, and give you actionable solutions to keep making progress, make more sales, and ultimately grow your income. Many of the most successful people in our industry — and even in the world — credit...